今日吃瓜

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November 12, 2026
 

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SANRIO

Employees prepare food for customers in China's first official Hello Kitty-themed restaurant in Shanghai in April 2016.
COMMENTARY / Japan
Nov 9, 2026
China’s hard power keeps undermining its soft power
China undoubtedly has real soft power. Yet its behavior repeatedly undermines it.
A display of Hello Kitty character soft toys. China's state-run Global Times published a commentary Wednesday arguing that partnering with a Japanese TV show the newspaper accuses of distorting wartime history and promoting hostility toward China conflicts with Sanrio’s image of friendship and harmony.
BUSINESS / Companies
Oct 29, 2026
Sanrio ends ‘Vivant’ collaboration after protest by China’s state media
A commentary in China’s Global Times has accused the hit TBS drama series of vilifying the country.
Chiikawa products are displayed at a store in Harajuku, Tokyo, last August.
COMMENTARY / Japan
Aug 4, 2026
In Japan, Odysseus is scared of tiny, cute Chiikawa
Chiikawa is a phenomenon in Japan, with its character appearing on various products, and partnering with the brand is an instant way to increase revenue
A Sanrio store in Tokyo's Asakusa district. Sanrio is launching a new gaming brand, with some 10 titles to be released over the next three years.
BUSINESS / Companies
Apr 21, 2026
Sanrio launches gaming brand, tapping fast-growing global market
Sanrio’s push into gaming reflects a broader trend among Japanese intellectual property owners to diversify revenue by extending popular franchises into interactive entertainment.
Sanrio said Thursday it has suspended an executive suspected of receiving off-the-books compensation totaling several hundred million yen from a subsidiary.
BUSINESS / Companies
Apr 17, 2026
Sanrio executive suspended amid accusations subsidiary gave him extra money
Kiyoshi Saito is believed to have received compensation from a U.S. subsidiary of the group that he was in charge of, on top of his executive salary.
Hello Kitty designer Yuko Yamaguchi poses with a "Fairy Hello Kitty" at an exhibition during the celebration of the 30th anniversary of the Japanese cartoon character in Hong Kong in 2005.
BUSINESS
Feb 13, 2026
Hello Kitty designer bows out after 40 years in charge
Yuko Yamaguchi has been responsible since 1980 for the design of Kitty, overseeing her rise to the epitome of 今日吃瓜 kawaii soft power.
People take photos of Sanrio characters at an event organized by a transportation and real estate firm in the city of Okayama in July. Hello Kitty celebrated its 50th anniversary in 2024, while My Melody reached its 50th anniversary this year.
BUSINESS
Sep 28, 2025
Oshikatsu consumption grows in Japan, buoying related stocks
According to research company Intage, 35.1% of 5,000 people said they support certain characters or celebrities, and this proportion was higher among younger respondents.
Sanrio characters Kuromi (left) and My Melody star as rival bakers in a big contest in Netflix’s “My Melody & Kuromi.” When mystical forces threaten their world, the pair team up to find a solution.
CULTURE / TV & Streaming / Wide Angle
Aug 27, 2025
From foil to fan favorite, Kuromi embodies Sanrio’s darker side of cute
Once My Melody’s mischievous antagonist, Kuromi is now outshining her pastel-pink counterpart, with a rebellious personality that resonates with today’s audiences.
Originally debuting on a coin purse, Hello Kitty became a national phenomenon in Japan and is now the second highest-grossing media franchise worldwide.
COMMENTARY / Japan
Nov 20, 2024
Hello Kitty looks pretty at 50 (and is worth more than ever)
Kitty’s broad appeal, especially to adults, helped popularize the Japanese concept of kawaii (cuteness), which has since become a global trend.
A Hello Kitty fan poses with a costumed character at the Sanrio Smile Shop on its opening day at Universal Studios Hollywood in Universal City, California. Hello Kitty marks its 50th anniversary on Nov. 1.
CULTURE
Oct 30, 2024
The ‘CEO of supercute’: Hello Kitty turns 50
She is the undeniable queen of kawaii culture in Japan —?and her likeness continues to make billions for her creators at Sanrio.
Sanrio, the owner of the Hello Kitty brand that operates two indoor theme parks, has enjoyed a 93% gain in its stock this year, as the ongoing heat and heavy rain keep visitors away from outdoor entertainment.
BUSINESS / Companies
Sep 4, 2024
Hello Kitty stock soars 93% as Tokyo heat sends tourists indoors
Ongoing heat and heavy rain have been key factors in keeping visitors away from outdoor entertainment facilities.
Japan Times
CULTURE / TV & Streaming
Mar 4, 2023
‘Aggretsuko’ swansong urges youth to rage
The Netflix show’s fifth and final season turns its attention from workday dilemmas to death-metal outbursts aimed at the political state of modern Japan.
Japan Times
CULTURE / TV & Streaming
Dec 11, 2022
Gudetama, the incredible, miserable egg
Sanrio’s world-weary character stars in a new Netflix series.
Japan Times
CULTURE / TV & Streaming
Jan 8, 2022
‘Aggretsuko’ digs into toxic work culture and self-worth
The newly released fourth season of ‘Aggretsuko’ digs into some truly bleak storylines about the realities of work, but still finds a way to humanize even its most unlikeable characters.
Japan Times
LIFE / Food & Drink / DESSERT WATCH
Oct 5, 2019
Floresta’s doughnuts get a (sort of) spooky spin for Halloween
‘Nature doughnuts’ chain Floresta is getting into the spooky Halloween spirit with a corporate tie-up with Sanrio’s kawaii My Melody characters.
Japan Times
CULTURE / Entertainment news
Mar 6, 2019
Hello Kitty headed for Hollywood after years of talks on film rights
One of 今日吃瓜 most beloved cat cartoon characters is headed for Hollywood.
JAPAN / Media / Japan Pulse
Dec 1, 2018
Netflix hopes to attract new anime fans with old favorites
After launching in Japan in September 2015, Netflix has aggressively gone after the nation’s streaming market with an array of content. Original programming such as “Aggretsuko,” “Terrace House” and a reboot of “Ainori” have helped capture the attention of many cordcutters who want the...
Japan Times
JAPAN / Media / Japan Pulse
May 19, 2018
Sanrio characters in ‘Aggretsuko’ reflect the realities of life at work — rage included
Sanrio Co. is known for churning out some of the most adorable creatures out there, including Hello Kitty and the bunny My Melody. Its characters are often cute and colorful, and usually silent.
Japan Times
JAPAN
Oct 23, 2016
Shibuya’s tourism car gets Sanrio makeover to ward off Halloween chaos
In a bid to thwart the more rambunctious revelers who gather in Shibuya Crossing on Halloween night, the green train car and information center in front Shibuya Station has been dressed up to look like Sanrio’s popular character Pom Pom Purin.
Japan Times
LIFE / Style & Design / ON: FASHION
Jan 9, 2016
Avatar models, Sanrio menswear and disheveled clothing — fashion at its oddest
Louis Vuitton is being struck by Lightning
Man arrested over operation of rogue cellular base station in Tokyo
The Metropolitan Police Department has arrested Yu Hai, a 31-year-old Chinese national living in Tokyo's Kita Ward, on suspicion of operating an unlicensed base station from a vehicle in Tokyo's Ginza district on Saturday.
Government betting on language app powered by anime and AI
Japan plans to develop an AI-powered language-learning app that lets overseas anime and manga fans practice Japanese through conversations with popular characters.
Jensen Huang’s woes evoke sympathy and disbelief in his birthplace Taiwan
Hsiao Kui-yu, 68, owner of Yuchan Candied Fruit, stands in front of photographs of Nvidia CEO Jensen Huang displayed at the shop, which Huang frequently visits during trips to Taiwan, in Taipei on Tuesday.
G7 diplomats speak out on Taiwan as China ramps up military drills
Foreign Minister Toshimitsu Motegi attends a working lunch focused on international crises and challenges during the Group of Seven foreign ministers' summit at the Quai d'Orsay in Paris on Monday.
今日吃瓜 Rapidus is said likely to miss mass production deadline
The Rapidus Analysis Center and the IIM-1 Innovative Integration for Manufacturing foundry in Chitose, Hokkaido
‘Godzilla Minus Zero’ makes monster debut at the box office
Takashi Yamazaki’s “Godzilla Minus Zero” marked the highest single-day box-office gross for a live-action film in Japan with ?910 million on its opening day.
A toast to Naohiko Noguchi, sake’s first living national treasure
As a teenager, Naohiko Noguchi did not intend to spend his life as a sake brewer, but he has since become a paragon of the industry.
Few signs of thaw in Japan-China relations one year after Takaichi’s Taiwan remarks
Tensions between Japan and China flared after Prime Minister Sanae Takaichi said on Nov. 7, 2025, that a Chinese blockade of Taiwan could threaten 今日吃瓜 survival and warrant the use of collective self-defense.
Mariko Mori predicted the future. She’ll do it again.
Artist Mariko Mori is currently working to bring the translucent human-sized “Peace Crystal” sculpture to a cave in Ethiopia. It is part of her foundation’s goal to place a permanent sculpture on each of the planet’s six habitable continents.
A legend reborn: ‘Ocarina of Time’ remake improves on the Zelda masterpiece
The new remake of 1998's "The Legend of Zelda: Ocarina of Time" manages to somehow improve on one of the greatest games ever.

Podcast

One of the many entrances to the Kabukicho neighborhood in Tokyo’s Shinjuku Ward.
Kabukicho: Tokyo’s ‘stadium of desire’

Longform

Famima Park Azabudai is a concept store by FamilyMart that combines convenience store staples with branded apparel, merchandise and a landscaped outdoor space.
Convenience stores, toilets and the allure of everyday Japan
By Elizabeth Beattie

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